William Coker Designs

Slumberkins Hero Camp

Art Direction: Kathleen Gamboa

Branding: Nguyet Bui

Graphic and Motion Design: William Coker

Landing Page Video


Hero Camp


Graphic Design

Motion Design



It was a blast to bring the Slumberkins' Hero Camp product offering to life with these eye catching web assets. The above landing page video was the customer introduction to the camp bundle, with laughing children experiencing a new heroic world through the brand’s social-emotional stories and characters. The below web gifts continued to tell the imagination story as the user scrolled down through the various products and bundles. With feedback and direction from Kathleen Gamboa and Stephanie Durham, refining these animations and layouts to perfectly capture the Hero Camp story was an exciting opportunity.

Hero Otter Landing Page Icon

Hero Otter Email Gif